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Monash University

Areas of Study

Psychology, management and marketing

  • PMM3020
  • Caulfield Second semester 2013 (Day)
  • 6 points, SCA Band 3, 0.125 EFTSL
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'Psychology, management and marketing' is the capstone subject in the Bachelor of Psychology and Management/Marketing degree. A major goal is to allow students to participate actively in discussion. Discussion will be focused around business cases that allow students to apply their knowledge of management, marketing and psychology. When planning for the future, students will be encouraged to consider not only profit margins, but also the psychological, legal, ethical and marketing issues of the stakeholders involved. The other major goal is to provide an opportunity for students to practice working in teams to integrate and apply the theories of psychology, management and marketing to... -- Course Website

Instructor: Ms Jane Carroll

Prerequisites: Any two units in each of the three disciplines: psychology, management and marketing (any two of the six units must be at second-year level or above, or by permission



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