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Monash University

Areas of Study

Retailing

  • MKF9810
  • Caulfield First semester 2013 (On-campus split block of classes)
    Caulfield Second semester 2013 (Off-campus)
  • 6 points, SCA Band 3, 0.125 EFTSL
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The management of retail organisations, the application of technology in retail organisations and the application of retail strategic and financial planning. Issues, problems and practices involved in managing a retail operation; the role of the retailing industry in distribution, its structure and its dynamics; retail merchandise planning, buying and control; retail store location, layout, presentation and management; current theories and techniques used in the formulation and implementation of retail business strategy. -- Course Website

Instructor: Ms Karen Lurati



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