This unit provides an introduction to the various creative factors associated with the design of retail environments, displays, graphics and in-store multi-media. This unit addresses the contemporary emergence of intensely designed holistic retail experiences. It is designed to build upon the background and technical skills students have acquired in their respective design specialisations, but to enable them to expand application of this knowledge in creative teams, developing a coherent total retail environment. Site visits relevant to the projects are undertaken. -- Course Website
Instructor: James Harper
Prerequisites: OHS1000 and one of IAR1112, VCO1104, IDE1112, MMD1302
