Advertising production processes and general costs, creative project planning and management, conceptual budgeting, advertising agency structure and organisation, agency protocols and professional practice, working with external creative vendors, work experience, interviews and self-promotion and protecting one's own creative assets. -- Course Website
Prerequisites: 306971 (v.1)<br/> Creative Advertising Design Theory 291<br/> <br/> or any previous version<br/> <br/> <br/><br/> <br/> AND<br/><br/> <br/> 306972 (v.1)<br/> Creative Advertising Design Process 292<br/> <br/> or any previous version