This unit introduces students to the nature and characteristics of entrepreneurship and innovation and explores the interrelationship between the two within contemporary economies from a managerial perspective. The nature of enterprise behaviour and the characteristics of entrepreneurs in both large and small organisations are examined, as are the policy issues associated with encouraging enterprise and innovation within large organisations and the wider community. Students examine their own propensity for enterprise and creativity, while exploring the nature and process of innovation. They are provided with an understanding of how technology and innovation are distinct but related... -- Course Website
Prerequisites: four of MGMT5501 Organisational Behaviour; ACCT5602 Accounting (formerly MGMT8502 Accounting) or ACCT5432 Introductory Financial Accounting; ECON5503 Economic Management Strategy (formerly MGMT8503 Economic Management Strategy); MGMT5504 Data Analysis and
